Hello again; This week I’m here to share something very exciting and to ask for your help. Some of you may have heard that I have been working on my first ebook. It will be a short motivational one that I plan to expand upon later. On Friday I sent it to my editor the very talented Lorraine Reguly of Wording Well. She told me that she should have it ready to publish in about two weeks. However, this isn’t the end. I still need to choose a book cover image, set a price, and decide upon whether or not to offer it free to subscribers. And this is where I will need your help.
I always like to start with a little background, so first I’ll tell you how this all came about. A while back I left a comment on a post at Eve Koivula’s site. The post was about creating online products, and I had asked for suggestions on creating your first one. She was good enough to write back and offer to work with me. She even sent me a copy of her recently released ebook hoping it would help me focus on my target audience and their needs.
Later, she asked me if I wanted to participate in an online summit. She said that if I did I would need to have a product ready in time to offer it to the viewers. She also informed me that I would need to have an email auto responder by then. This is why I signed up with aweber. At first I thought about saying no because the deadline was coming up very fast by then. But Eve explained that it didn’t have to be a huge deal especially for my first effort.
So, I decided to go for it hoping I could meet the deadline. I started writing the book and had about half of it done when she informed me that they had decided to make it an all female event. I didn’t have a problem with this as I understand the value of inviting people who can put buts in front of the screens. But you know me I believe in finding the good in anything. I decided that it was way past time for me to create an online product of my own. So, I kept working on it.
Share your deadlines
And I learned a couple things about myself during this process. One, I do better with external deadlines than internal ones. Just like the rest of you I have to share plans and dreams with my friends to help with accountability. To solve this problem I gave myself a deadline of Friday to finish editing and send the document off. Then, I shared this on a couple of face book groups devoted to coaches. And as you know now I managed to put all the distractions and excuses out of my mind and meet the goal.
Not too good to get scared
Second, I learned that even for a confident positive person like myself there are still things that scare you to the point that you hesitate. I have never written an ebook and hadn’t really ever thought I would. I only recently came around to the understanding that I have something to share that can help others by inspiring them to take steps to improve their lives. I was holding back on this project. I kept having the feeling that it wasn’t good enough or at least wasn’t grand enough. I kept thinking I would get some burst of inspiration and this would all change. The truth is that this document was all it was meant to be. I just had trouble accepting that I was ready.
Delaying doesn’t help anyone
The text of my ebook hadn’t changed significantly in over two weeks. Everyone I showed it to told me that it was very good. But if it weren’t for the encouragement of my friends, especially Kelly Wooden at helpmatelifecoach.com; I may still not have taken that next step. She read it and responded by asking me what the heck I was waiting for. She even wrote a glowing review for me to post when the book is live. I would like to believe I would have sent the file eventually, but I’m honest enough to admit that I’m not sure.
Help me select the book cover
Now that the writing is finished, I have to turn my attention to marketing the book. This means posting it to amazon and other online sales sites. In order to do this I need to choose a cover. As a totally blind person this is something I’m going to need your help with. Me and my friend Chelsea Stark kicked around some ideas. This week. She came up with the following possible cover images. I want you to let me know what you think of them. If you like the idea, then tell me which colored one you would choose? If you don’t like the concept, then would you please give me some ideas for something better? You can leave your thoughts in the comments section.
What to charge for it
Next up, I have to decide on what to charge and whether or not to offer it for free to subscribers. I also need to consider the possibility of recording a video or several videos to release when the ebook goes live as a package offer. So, I was thinking you could give me some feedback. Lorraine suggested that I tell you a little about the book and then give you some price ranges to choose from. You could then tell me your thoughts or share what you have paid for other books.
The book shares my experiences and then relates them to life lessons. If you read my guest post on Harleena Singh’s site, then you will recognize some of the thoughts and ideas. It will be about 20 pages or so, and the reader is encouraged to work through a series of exercises. Many of them encourage if not outright require the reader to share their progress with me via email. This may be a mistake, but it felt right to me. So, this makes the setting of the price a little tricky.
Based on what I’ve told you so far what would you consider paying. Please leave your choice in the comments section. I would love to use one of those fancy poll widgets, but I prefer to do it rather than waiting until I can do it perfectly. So the prices to choose from are $5, $10, $15, $20, $30, $40, or $50. Of course, I plan to use $4.99 instead of $5 as an example, but it was simpler to write the choices that way.
This post just proves that some of the lessons have to be relearned. No matter how successful we get, there will probably always be that one issue or that one person that brings out our fear reflex. We should know better, or in this case; I mean; I should know better.
For some reason I forgot all my experiences and failed to apply my number one rule to the task of writing an ebook. I am always telling people that you should do what you can and not worry about trying to achieve perfection. I have told people that waiting for things to be right means not doing anything at all. And here I was delaying. Dragging my feet is what I was doing.
I had planned from the beginning to submit it for editing before publishing. I should have trusted myself or at least trusted my good friend Lorraine better. I know she wouldn’t let me put out a terrible product. And for that I want to apologize to her, to myself, and to my readers. I am still nervous, but I’m moving forward again thank goodness. I still have that feeling you get in your stomach that is half excitement half nausea, but I’m committed and know it will all turn out great.
I do need your help
I want to remind you about the two questions I asked earlier. Please leave your suggestions in the comments field concerning the book cover image and what I should charge. If you don’t feel comfortable leaving a comment, then please feel free to use the contact form. I trust many of you, and I really am looking forward to hearing what you have to say.
Sharing is caring
I really do hope you share this post with your friends, family, and coworkers as well as on your social media networks. In addition to needing answers to a couple of important questions this is also the first time I have openly told people about the ebook. I am sincerely hoping that my friends will help me spread the word. And it would be great if I could bring in more subscribers to the email list before the official announcement that the book is live. If I’m doing it right, the sign up form should appear right after this post.
If you have been inspired or motivated by my posts, and you feel like you need to support me in some way; then perhaps you would like to make a small contribution. If so, then here is the link to my pay pal account.
Well, that’s it for this week. I do hope you will get in touch with me. I really do love hearing from my readers. I believe that by getting to know you and learning what your problems are; that I am building a community. I hope you feel welcome here and comfortable enough to ask questions and share your fears. Thanks so much for being here my friend. Take care out there, Max